The marketing framework has been restructured for this edition to reflect what is happening in services marketing today.

"Laudon's E-Commerce 2016: Business, Technology, Society emphasizes three driving forces behind the expanding field of e-commerce: technology change, business development, and social issues.

Written by today's leading authority in brand management and incorporating the latest industry thinking and developments, this exploration of brands, brand equity, and strategic brand management combines a comprehensive theoretical ...

MIT and the Rise of Entrepreneurial Science is a timely and authoritative book that analyses the transformation of the university's role in society as an expanded one involving economic and social development as well as teaching and ...

Peberdy examines specific social, cultural, historical and political contexts that have affected age, race, sexuality and fatherhood on screen.

An analysis of the new physical presence of Chinese companies operating in Latin America and the Caribbean, the associated challenges that they face, and how they are impacting the region and its relationship with the PRC.

This pack contains two guides to Microsoft Windows 98. Windows 98 User Manual teaches how to use Windows and Windows 98 Hints and Hacks provides advanced information for the user already familiar with Windows.

Towards the Corpus of Early Ontario English /Stefan Dollinger -- Favoring Americanisms? vs. before and in Early English in Australia: A corpus-based approach /Clemens Fritz -- Computing the Lexicons of Early Modern English /Ian Lancashire - ...

In this short masterpiece, eminent scientist and theologian John Polkinghorne offers an accessible, yet authoritative, introduction to the stimulating field of science and theology.

Finally, this book demonstrates two different fields of application by addressing ID for teaching and learning at secondary schools and colleges, as well as for higher education.